There are various career options MBA in marketing, such as Digital Marketing Certification, Customer Relationship Management (CRM) Certification, Data Analytics Certification, and others. These courses will help candidates advance their job prospectus and resume.
MBA Marketing is one of the most sought-after MBA specializations. MBA in Marketing provides students with a strong foundation in marketing concepts, increases work skills, instils business principles, and aids in personality development. In India, many B-schools offer various certificate and degree courses after MBA Marketing.
Pursuing certain courses after MBA marketing will be beneficial for the students to develop professionally and personally, giving them an edge in the job market. The top courses after MBA Marketing are described in the article below.
List Of Courses After MBA Marketing
Courses after MBA Marketing, like PhD in Business Administration, Digital Marketing Courses, Product Manager Courses, PhD in Finance, Risk Management Courses etc., are an asset that will distinguish your CV and make you stand out.
With a marketing MBA under one's belt, the educational possibilities for the future are wide open. Students can learn more about marketing topics like digital marketing or global marketing, or they can learn more about business in general. So check out the best degree and certificate courses after MBA Marketing you can pursue.
Also Read on MBA vs PGDM
Top Degree Courses After MBA Marketing
Check out the following degree courses after MBA Marketing and other important information about the courses.
PhD in Business Administration
The doctoral degree in business administration is one of the courses after MBA Marketing that gives students a deep analytical understanding of business foundations and topics like KPIs, management, quantitative and qualitative procedures, etc.
- Course duration is 3 to 5 years
- The average salary can be 7 to 18 lakh per annum
- Job profile includes assistant manager, events executive, administrative manager, etc
Eligibility
Check out the eligibility criteria to be satisfied to join PhD in Business Administration.
- Completion of 17 years or 18 years of full-time study from a recognised board or university
- Completion of a master's degree in a relevant discipline like MBA, MPhil or any other with a minimum of 55 % marks
- Pass the entrance tests such as UGC-NET and ICAR NET with acceptable cut-off marks
Read More: PhD in Business Administration
PhD in Finance
PhD in Finance is one of the doctorate courses after MBA Marketing, focusing on advanced topics such as share valuation, privatisation and globalisation, cost and management accounting and many more. This research-oriented is meant for students who want to pursue a career in academia or research.
- Course duration is three years
- The average salary can be 5 to 14 lakh per annum
- Job profile includes stockbroker, statistician, finance manager, etc
Eligibility
Check out the eligibility criteria to be satisfied to join PhD in Finance
- Completion of a post-graduate degree in accounting, economics or any other relevant topics
- Minimum 55% in PG course
- Participation in the admission process which includes a written entrance exam and a personal interview
Read More: PhD in Finance
PhD in Marketing
This PhD degree is one of the courses after MBA Marketing mainly focuses on theoretical aspects of marketing. Students will spend time researching design, scaling, data measurement, and many other topics.
- Course duration is 3 to 5 years
- The average salary can be 2 to 10 lakh per annum
- Job profile includes e-marketing manager, internet marketing manager, marketing communications leader, etc
Eligibility
Check out the eligibility criteria to be satisfied to join PhD in Marketing
- Completion of a master's degree or MPhil in Marketing with at least 60% marks from a recognised university
- Qualify for the entrance examination with the required cut-off scores and also in the personal interview
Read More: PhD in Marketing
Masters in Data Science
Earning a master's degree in data science is considered one of the top courses after MBA Marketing. Even the course is nicknamed the best job of the twenty-first century due to its high demand.
- Course duration spans from 6 months to 2 years
- Full-time or part-time course
- Payscale of about 6 to 7 lakh per annum
- Job profiles include scientist, architect, administrator, business intelligence manager, etc
Eligibility
Check out the eligibility criteria to be satisfied to join the Masters in Data Science
- Completion of a bachelor's degree
- Qualification in the entrance exams conducted by the different institutes for the final selection
Top Certificate Courses After MBA Marketing
Continue reading to know more about the certification courses after MBA Marketing listed below with details such as the course duration, focus topics, etc.
- Digital Marketing Courses
- Media Planning Courses
- Product Manager Courses
- Retail Courses
- Six Sigma Courses
- Risk Management Courses
Digital Marketing Courses
By taking a professional digital marketing certificate, you can understand and master the whole terrain of digital marketing and get started on a successful career path.
Digital marketing courses after MBA Marketing will help if you delve into studying and researching the new trends in the industry.
- The duration of the certification course is about 3 to 6 months
- The average salary expected after completing this course range from 3 to 6 lakh per annum
- The job profiles include market research analyst, content marketer/manager, digital marketing consultant, SEO manager and PPC search manager
Media Planning Courses
In the media planning certification course, the student studies maximising the client's earnings through advertising using social media, emails, display advertising, etc. Media planners are usually employed in advertising companies to take up media planning.
- The job profiles include media planner, media buyer, PPC analyst, campaign manager and advertising manager
- The duration of the course is 2 to 5 months
- The average salary can be 6 to 10 lakh per annum
Product Manager Courses
The product manager courses after MBA Marketing are available on many online websites. The students enrolled in the course are taught about product planning, organisation, forecasting, development and marketing.
- The duration of the course is about 3 to 10 months
- A product manager can work in job profiles such as product analyst, associate product manager, product designer, product owner and head
- The average salary expectation is 4 to 8 lakh per annum
Retail Courses
Retail Courses is one of the courses after MBA Marketing that gives students a practical grasp of the retail industry, including various topics like retail buying, category management, retail store operations, and customer marketing.
- The course duration is six months
- The average salary can be about 2 lakh to 9 lakh per annum
- The job profiles after completing this course are retail manager, customer care executive, marketing executive, merchandiser, store manager
Six Sigma Courses
Some online and offline venues, such as Coursera, Alison, Management, and Statistical institutions, offer these certification courses after MBA Marketing. It provides an overview of the Six Sigma methodology followed to reduce or eliminate the faults and difficulties related to a company's products or services.
- The course duration may vary from one website to another, from a few hours to months
- Depending on the expertise and certification level, the average salary ranges from 2 lakh to 22 lakh per annum
- The job roles to pursue after course completion are business optimisation specialist, supply chain manager, data analyst, etc
Risk Management Courses
The online and offline risk management course covers the discovery, addressing and threat controlling an organisation's capital and earnings. These risk management courses after MBA Marketing is provided in India at various levels, including diploma, certificate, UG, PG and PhD.
- Websites offering the course include Coursera, Udemy and edX
- The course duration depends on the choice of specialisation ranging from 6 months to 5 years
- The average salary expectation is 2 lakh to 15 lakh per annum
- Job profiles to join after the course completion are risk governance, risk modelling enterprise, risk management consultant, etc
Conclusion
Courses after MBA Marketing provide a sound theoretical foundation which students can apply in practical marketing scenarios. The above courses after MBA Marketing equip students with the ability to critically analyse marketing problems and suggest innovative solutions. These also allow students to network with industry professionals and gain valuable insights into the latest marketing trends.