MBA Marketing Vs MBA Finance

MBA Finance vs MBA Marketing is one of the most discussed topics among MBA aspirants across several studies. MBA Finance is a postgraduate management degree in finance management that offers an intensive study on accounts, risk management, bank management, etc. On the other hand, MBA marketing is a postgraduate management study on marketing that offers a brief study of the market and customer management.

Both MBA in Finance and MBA in Marketing have equal scopes and job opportunities in the job market. But, which is best over the other? This article aims to compare and contrast MBA Finance and Marketing and offer more clarity on which is better than the rest.

Also Read on MBA Admission

MBA Finance vs MBA Marketing - Key Highlights

Do we already know that both these courses have equal scope in the job market and differentiate between the courses?. Here's a glance at the comparison between MBA Finance and MBA Marketing.

Criteria	MBA Marketing	MBA Finance
Full-Form	Master of Business Administration in Marketing	Master of Business Administration in Finance
Duration	2 years	2 years
Eligibility	50% in any undergraduate degree.	50% in any undergraduate degree.
Average Course Fees	INR 7 - 20 Lakhs	INR 4 - 20 Lakhs
Domain of Study	Finance Management, Accounting, Financial Analysis, Economics, etc.	Marketing, Customer Relationship Management, Consumer Behavior, Sales, etc.
Entrance Exams	GMAT, CAT, MAT, XMAT, and other university-level exams	MAT, GMAT, CAT, and other university-level exams
Average Salary	INR 3 - 9 LPA	INR 3 - 10 LPA
Who can opt for this course?	Students who have a knack for financial management and accounting for any type of organization.	Students who are interested in marketing and business operations management opt for this course.

MBA Finance vs Marketing - An Overview

MBA in Finance is a specialized course specializing in finance and accounting and business management studies. The coursework offers equal importance to accounting and business administration study that provides knowledge on managing funds, requiring, and corporate funding.

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On the other hand, the MBA Marketing course is a specialized study on marketing management and operations and business management and administration studies. The marketing management course educates students on various marketing and customer management techniques essential for revenue generation.

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MBA Finance vs Marketing - Eligibility

In general, the MBA admission procedure is the same irrespective of the specialization opted. The basic admission requirement for any MBA course is that the graduates must have completed their undergraduate degree in any domain. MBA admissions are straightforward and require aspirants to clear any of the entrance exams, based on which selection process will commence. Some of the other eligibility criteria include :

• Aspirants need to have secured an undergraduate degree from any domain, engineering or science or arts or computer applications, etc., from a recognized university. 
• Graduates should've secured at least 50% in their undergraduate degrees and 50% in their 10+2 board examinations.
• Students must clear common entrance exams like GMAT, CAT, XMAT, etc., for MBA admissions into premium universities and basic eligibility criteria. In addition, some of the private universities offer separate university-level entrance examinations for the admission process.
• After completing the written examination, students will be called for a group discussion round and personal interview based on which students are filtered and provided admissions to their desired specialization. 
• Students can also pursue MBA abroad and will have different eligibility criteria for admission to foreign universities. In general, the eligibility criteria depend on one country to another.
• To pursue MBA abroad, graduates should've cleared entrance exams like GMAT along with English language proficiency certificates like IELTS, etc.

MBA Finance vs Marketing - Syllabus Structure

MBA Finance course work offers a combined study of basic management subjects and core Finance-based subjects like accounting, financial analysis, etc. MBA Marketing, on the contrary, offers basic management subjects along with core marketing subjects like operations, customer behavior, etc. Listed below are the course structure for MBA Finance vs MBA Marketing:

MBA Finance Syllabus Structure

• Principles of Accounting
• Quantitative Methods and Statistics
• Operations Management
• Supply Chain Management
• Managerial Economics
• Corporate Management

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MBA Marketing Syllabus Structure

• Production and Operations Management
• Product and Brand Management
• Human Resource Management
• Industrial Marketing
• E-Commerce
• Total Quality Management

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MBA Finance or Marketing - Benefits of Pursuing The Course

Since MBA in Finance and MBA in Marketing are popular MBA specializations in India, students always wonder which is better than the other. Students can understand the answer to this question by having basic knowledge about the benefits of the course that will help students have a successful career. Furthermore, both MBA courses have equal reputations and importance in today's job market and are entitled to massive job opportunities in India and abroad. Therefore, let us understand some of the benefits of pursuing both courses in depth. 

Benefits of Pursuing MBA in Finance

MBA in Finance one of the most opted and reputed management specializations in the country. The MBA in finance degree helps aspirants understand business administration and management from a financial and accounts perspective. An organization's success depends on the financial success and management of resources, which is the primary concern for financial management graduates. Apart from finance administration, MBA in Finance course also trains the graduates in basic managerial topics like human resources, business ethics, etc., that offer broader job scopes. Some of the benefits of pursuing an MBA in Finance are :

• Graduates can venture into any domain as Finance is an important sector for any organization. The importance of financial management has always produced a substantial demand for graduates in the job market.
•  Apart from the pure finance and accounting side, graduates can also opt for business development and business administration roles in the public and private sectors.
• An MBA degree attracts more lucrative pay scales from top organizations and considering the importance of financial management, and the pay grade will be generally higher than other specializations.

Benefits of Pursuing MBA in Marketing

Like the finance management course, MBA in Marketing is also one of India's most opted MBA specializations. MBAs in marketing have a vast job scope, and the recent development of digital marketing has just contributed more towards the cause. The marketing management course offers an extensive study of various marketing and sales techniques, a major revenue-generating department for any organization. More than Finance, marketing is a tricky and challenging domain that offers lucrative pay scales in established organizations. Some of the benefits of pursuing an MBA in Marketing are: 

• Graduates play a vital role in leading all organizations that focus on sales and customer management. The importance of marketing in sales graduates is bound to receive several job opportunities across various industries and domains. 
• The demand for a quality marketing person is always in demand in the declining market. Proper marketing personnel is essential for the success of an organization.
• The pay grade for marketing professionals is generally higher, depending on the sector they're employed in the company's reputation in the market.

MBA Finance vs Marketing - Scope

The job scopes for both MBA Finance and MBA in Marketing are high in India, considering the importance of these domains in business development. An MBA degree offers various scopes apart from the specialization study as graduates can venture into pure management roles apart from specialization-based roles. Marketing and Finance are two major pillars of any product-based company or even service-based company, as they majorly deal with business expansion and revenue generation. 

MBA in Finance provides job scopes in various management sectors and offers opportunities in the banking and auditing sectors. Graduates can work as bank managers or financial management specialists in top banks and financial institutions.

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MBA in Marketing offers plenty of streams and industries to venture into, unlike the finance management course. Marketing graduates can either take up digital marketing or conventional marketing or social media marketing and much more specialized study and work on the same. Marketing personnel with specialization in all the fields of marketing are often provided with attractive salaries and top roles in product and service conglomerates.

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Some of the major employment areas, job designations, and top companies that hire MBA in Finance and MBA in Marketing graduates are given below:

	MBA in Finance	MBA in Marketing
Employment Areas	Finance, Accounting, Business administration, Business Analysis, Business Development, Financial Consultation, Project Management, etc.	Digital Marketing, Social Media Marketing, Business Management, Sales, Logistics, Social Media Marketing, Content Marketing, Project Management, etc.
Job Designations	Finance Manager, Business Analyst, Financial Consultant, Investment Banking Associate, Financial Risk Managers, Business Development Manager, Accountant, etc.	Marketing Manager, Marketing Executive, Regional Sales Manager, Business Development Associate, Social Media Manager, Digital Marketing Manager, etc.
Top Companies	KPMG, Amazon, Deloitte, Ernst and Young, Flipkart, Goldman Sachs, JP Morgan, and Chase, etc.	Amazon, Facebook, SnapDeal, Myntra, Hindustan Unilever, Sun Pharma, etc.

MBA Finance vs Marketing - Salary

Both MBA in Finance and MBA in Marketing graduates are entitled to receive a higher pay scale in their respective domains and general management domains. Some of the popular job designations and the average salary of MBA graduates are given below:

Salary after MBA Finance

Job Role	Average Payscale
Financial Analyst	INR 5.18 LPA
Finance Manager	INR 11  LPA
Operations Manager	INR 7.8 LPA
Project Manager	INR 10  LPA
Banking Branch Manager	INR 9.88 LPA

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Salary after MBA Marketing

Job Role	Average Payscale
Operations Manager	INR 6.66 LPA
Regional Sales Manager	INR 11 LPA
Digital Marketing Manager	INR 7.5 LPA
Area Sales Manager	INR 7.85 LPA
Marketing Development Manager	INR 7.81 LPA

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MBA Finance vs Marketing - Jobs Abroad

Students opting for both MBA Finance and MBA in Marketing have numerous job opportunities in top product and service companies in Indian and abroad. Both the management courses have equal job potentials in the current job market due to the importance of marketing and revenue generation during the pandemic period. MBA graduates might not have direct chances abroad as freshers, but job opportunities are pretty high for experienced candidates in overseas countries as they gain experience. 

MBA Finance vs Marketing - Top Colleges

MBA is one of the most popular postgraduates streams of study with around several lakhs of students obtaining graduation. MBA is offered across several business schools and universities governed by public and private organizations. MBA in Marketing and MBA in Finance are two of the most opted MBA specialization and is offered by several institutions across India. Some of the top colleges include:

Top Colleges for MBA Finance

• SPJIMR Mumbai
• NMIMS Mumbai
• Taxila Business School, Jaipur
• SIBM Pune
• XLRI School of Management
• KJSIM Mumbai
• NIBM Pune

Top Colleges for MBA Marketing

• IIM Ahmedabad
• IIM Calcutta
• IIM Bangalore
• ISB Hyderabad
• FMS Delhi
• IIFT Delhi
• SPJIMR Mumbai

MBA Finance or Marketing - Which one to choose?

It isn't easy to take a concrete call without considering all the factors mentioned above and below:

Demand for Skilled Personnel: Covid-19 has shortened the job market by a considerable margin, and lockdowns have caused a slump in the world economy to a considerable limit. This has caused several shortcomings in revenue and unemployment across various sectors. On the other hand, MBA has plenty of competition in the market, mostly because of a significant drop in the quality of outcoming graduates. As a result, there's always a demand for skilled personnel in the management sector, even during these difficult times.

Competitive Payscale: MBA graduates are entitled to receive huge compensations across management and techno-managerial sectors. The average pay for any MBA fresher starts from INR 6 LPA and goes till INR 20 LPA depending on the company and the sector they're hired. MBA graduates from premier institutions have a higher pay grade than other MBA graduates.

To choose between an MBA in Finance or marketing, aspirants need to understand all the areas of comparison and consider their personal interests and willingness to pursue the course. Students who are interested in finance management studies should opt for MBA in Finance. Otherwise, MBA in Marketing is the leading and the better choice.